This course highlights the essence of Customer Discovery and Development (CDD) is entrepreneurial marketing.

This is the process of identifying and acquiring customers for a venture. Entrepreneurial marketing process takes a proactive approach, rather than a passive approach, to customer discovery and development.

You will be issued a certificate once you complete all modules in this course. Your certificate can be downloaded from your account page. Note that your certificate is proof that you completed each module.

You will be asked questions from it if you are chosen as one of our finalists.